Copywriting and Marketing
Words & Content for Website (copywriting)
Starting from: $600
Includes initial interview, basic keyword research, up to 1000 words of copy (approximately 1-2 pages), 1 major set of revisions and 2 further small revisions. Additional words/pages $125 per 500 words pro-rata.
Your web pages will –
- Be optimised for SEO – being found in Google searches
- Structured to allow clients to quickly and easily find the information they need
- Showcase your products/services and unique selling points
- Be benefits driven, engaging and relatable without waffle and jargon
- Convert potential customers into actual customers
- Be written by a highly experienced copywriter who has written over 100 websites for businesses across Adelaide
Total website design package
Need a website but don’t know where to start?
Many of our clients know their business very well and they know they probably should have a website, but most get ‘stuck’ because they just do not know how to go about it. Many clients are overwhelmed by all jargon that agencies use and often struggle to work out what to say about their business in order to write the content for the pages. Without the ‘right’ on page content, potential customers may fail to understand how you can help them and the words on your pages can dramatically affect how and where Google ranks your website. This is where Website Adelaide can take that stress away, we take care of everything with our complete ‘Done for me’ website package.
Take the stress away with with all content written for you
Running your own business can be stressful enough without having to worry about writing content your website. We’ll run through a discovery interview with you so we fully undertand your business then you can can relax and let us take care of the rest. Our team will take you through the whole process from start to finish and make it simple, stress-free and easy. You can focus on running your business while we focus on crafting the perfect copy and building a great website to attract new clients and grow your business.
We will take care of the whole process
We will explain everything in easy to understand terms and we ask all the right questions to understand what you want, what your customers want and what your business has to offer.
Colette will chat to you about your business and your customers in order to create the content for you pages and Jarka will design and build you a beautiful website. We also work closely with Elliot Vagner from Adelaide Advertising who can take care of any additional graphic design needs you made have such as logos, business cards, brochures etc.
All-inclusive website desing package takes care of:
A host is the company who rents you space on the internet so anyone can view your website at any time.
We will register you a www.address and you will be the sole owner.
We will design the pages and put the right words on those pages so your customers (and Google) understand what your website is about and what products / services you are offering. The words on you pages can dramatically affect your online visibility and website content is a crital part of on-page search engine optimisation (SEO) – getting found in Google searches.
We will design and build you a fabulous, flexible and mobile friendly WordPress website that can grow endlessly with your business. You will own everything and are free to edit and update you website as required.
Why You Need A Copywriter
Website copywriters can help you generate leads for your business and help your business grow. If your website is written, designed and structured correctly, it can be one of the most cost-effective ways to generate leads for your business. Nonetheless, if your website is not showing up in Google searches, it won’t help your business grow. It’s like a Ferrari without an engine. It looks amazing, but it won’t get you anywhere.
Website Text Content Is Critical To get You Found In Online Searches
Search engines like Google are the first-place people go to look for information about a product, service, or business, so it’s critical that your website appears in Google searches. Without the right headings, subheadings and content (on-page SEO), Google won’t understand your website and if Google can’t understand your website, it will not show up in search results.
Copywriters Know How To Use Keywords
Your potential clients are typing keywords into Google to find businesses like yours. At Colette Chorley Copywriting & Marketing, we conduct lots of keyword research before writing your content to make sure that when a target keyword is used, Google will rank your website in the search results.
Getting Ahead Of The Competition
Colette Chorley Copywriting & Marketing research a selection of different keywords to figure out which ones are most likely to drive traffic to your website and boost your business. We can even analyse your competitors’ keywords to help you get ahead.
Increase Customer Engagement
Easy To Find Information
As soon as a potential client visits your website, they need to be able to find the information they need quickly and easily. We will write your content in such a way that potential clients will be drawn to it. It doesn’t matter how many visitors you get, if your website content isn’t resonating with people, you won’t be getting conversions or enquiries.
It’s About Them Not You
With 20 years of marketing experience and having written over 100 websites for Adelaide clients, Colette Chorley Copywriting & Marketing know how to write your content so that it emotionally connects with clients. And we do it in a way that places the focus on how your goods and services benefit the client. Prospective clients don‘t want to hear how great you are; they want to know that you understand their needs and problems and can quickly and easily help them.
Information Rich Website Content
Your content will be written to answer most of the questions that clients have in their minds. Google loves websites with good value, useful information, so we make sure to get straight to the point so clients can easily find the information they are after.
You Will Save Time, Money & Stress By Hiring A Copywriter
Do you really have the time and motivation to write premium content for your website when you’re running a small business? Many clients think writing copy is easy, but once they sit down to write it, they draw a blank or can only write a few words.
For a page to be indexed by Google (added to the database of pages that may be shown when a search is conducted) you need at least 500 words on the page; if your website is light on words Google can quickly see that you are short on information and is unlikely to show you in the search results.
One of the main reasons why so many companies are forced to spend between $500 and $2000+ per month on SEO or spend thousands on online advertising is the lack of good website content.
Save Thousands On Online Advertising
A good copywriter can deliver a big return on your investment (ROI) and can have a significant impact on your website‘s performance. Great copy will not only get your business found in Google searches, which can save you thousands in advertising costs, but it can make your business more effective by increasing conversions and enquiries to deliver more sales. Here’s what one of our clients had to say-
Having Colette & Jarka build my new website was the best choice I ever made. I used to get a couple of leads a month from my old website, but since launching the new one my business is booming and I’m going gangbusters. I no longer need to advertise as all my business comes directly through the website. I highly recommend them both.
Struggling to create the content for your website? Have no idea where to start? Then let us ensure that your website copywriting is set up for success. Call Colette On 0405 077781
Website copywriting is part of your SEO Strategy – there are many off page factors that may also affect your ability to rank on Google.
Examples of Colette’s copywriting portfolio
Copy for Landing Pages (for already established websites)
– from $250
Copy Checking, proofreading and editing
– from $150
You write the basic text framework and I will edit it and proofread it to ensure it is customer friendly, engaging and optimised for SEO. Prices vary depending on length of copy provided.
Get in touch
Please get in touch with Colette on 0405 077781 to see how she can help your business!