About Website Adelaide
Adelaide website designer for small businesses and sole traders
website adelaide
Website Adelaide is a top-rated Adelaide website designer for small businesses & sole traders, with custom web design, copywriting & on-page SEO from day one.
Jarka founded Website Adelaide in 2012 and has since designed and built more than 500 websites. She runs the business with co-owner Mikael, and every project is handled by the two of them from first conversation to launch.
150 5-star Google reviews from our clients
Rated Adelaide’s Top 3 web designers for 8 years in a row, 2018-2025
Website Adelaide at a glance
- Founded: 2012, by website designer Jarka Vagner Svensson
- Websites: 500+ designed and built, including 50+ ecommerce websites
- Specialisation: Small businesses and sole traders
- Services: Custom web design, website redesigns, ecommerce websites, website strategy, copywriting and on-page SEO
- Platform: WordPress and Divi, with WooCommerce for online stores
- Industries: 14 industry sectors and 46 business types
- Recognition: Rated one of Adelaide's top 3 web designers by Three Best Rated, 2018 to 2025. Finalist, Outstanding Service Providers, Onkaparinga Business Awards 2021
- Reviews: Five-star rated on Google
- Owners: Jarka (founder and website designer) and Mikael (co-owner, strategy, copywriting and SEO)
- Location: Adelaide-based
- Service area: Adelaide CBD, metropolitan Adelaide, Adelaide's southern suburbs and coast, Adelaide Hills, Fleurieu Peninsula, Barossa and across South Australia
- Local area: Adelaide's southern suburbs and coast, from Glenelg to Victor Harbor
Websites for small businesses and sole traders
Website Adelaide designs websites for small businesses, sole traders and start-ups across Adelaide and South Australia. We design new websites, redesign existing ones and build ecommerce stores for businesses selling products online, all in WordPress.
Our clients include tradies, trades and construction, coaches, consultants and counsellors, accommodation and holiday rentals, tourism, allied health including physiotherapy and chiropractic, dental, engineering, NDIS providers, professional services, smaller manufacturing and assembly companies, and ecommerce. Some clients are launching their first business. Others are established businesses redesigning or expanding a website that no longer represents them.
Browse our portfolio and use the industry filters to find websites we have built for businesses similar to yours.
Blending web design and SEO for small business success
Web Design with SEO Copy
Since the start, our edge has been to create search engine-friendly and easy-to-use websites that focus on enhancing online visibility for small businesses. The Website Adelaide brand is known for building high-performing websites that combine effective web design with well-written copy that applies on-page SEO principles. As we know the importance of structured and valuable content alongside web design to perform in search engines, these elements have become inseparable in our web design service offerings over time.
Complete Website Solutions for Small Businesses
We provide affordable website options designed for small businesses and sole traders. Find out more about website pricing and how we work and how design, copywriting, and on-page SEO come together from the start of every project.
Meet Jarka and Mikael
Website Adelaide is owner-operated. You work directly with Jarka and Mikael throughout your project.
Website Designer
Jaroslava (Jarka) Vagner Svensson
Jarka Vagner Svensson, founder and website designer
Jarka has 30 years of experience working on websites. In Sweden she was chief editor and project manager at Primavi.com, then Sweden's largest health website. She went on to run her own web design business in the UK from 2002 to 2012, designing websites for small businesses across the UK and Europe.
When she moved to Adelaide and founded Website Adelaide in 2012, the business was invisible on Google for its first six months. With no advertising budget, she relied on organic search and taught herself SEO from the ground up. Building visibility from zero is something she brings to every website she designs.
Jarka designs and builds every Website Adelaide website in WordPress and Divi, and builds WooCommerce stores for businesses selling online. She keeps plugins to a minimum so clients can update their own websites without coding knowledge. On-page SEO is built into the structure from the start.
Mikael — Co-owner, website strategy and communication
Mikael has 30 years in senior marketing leadership, business strategy and communication across Australian and international businesses. His roles include General Manager Marketing and European Marketing Director, with 10 years at Bausch + Lomb's European headquarters in London. He has worked across manufacturing, HVAC, international education, medical devices and eye health.
Mikael leads website strategy, copywriting and SEO. Before design starts, he works with each client to clarify what the business offers, who its customers are, how they choose a provider, and what the website needs to say to win their trust. He follows how search is changing, including Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO) and AI-driven search platforms, and applies it to every website. The principles of strategy don't change with the size of the business. Only the scale does.
Website strategy & communication
Mikael Svensson
Google reviews for website design services
With top Google reviews & 4 times website design award winner, read what our customers say.
Jarka and Mikael were hired to do a complete overhaul of the Bits and Bots Learning website and results look fantastic. Mikael did a great deal of work upfront optimise the website for SEO and AI search performance. Then Jarka worked her magic to enhance the structure and look-and-feel of the website. I am very happy with the results.
Bits and Bots Learning
Originally posted on GoogleI highly recommend Website Adelaide! Jarka and Mikael recently worked on updating my website, and I couldn't be happier with the experience. Mikael helped me with the initial website strategy and gave me some really useful guidance on how to make the website work better for my business and the people I want to reach. Jarka then brought everything together with a beautiful, modern design. The website looks fantastic, is easy to navigate and works so much better than before. Both Jarka and Mikael were wonderful to work with. They are knowledgeable, professional, responsive and genuinely care about getting things right. I'm so pleased with my updated website and would happily recommend them to anyone looking for a website designer in Adelaide.
Deborah Tyson
Originally posted on GoogleWorking with Jarka and Mikael on the development of our architectural firm's website was an absolute pleasure. From our very first briefing to the final launch, they demonstrated outstanding professionalism, technical expertise, and a true understanding of how to showcase design-driven work online. One of our primary concerns going into this project was the timeline, but Jarka and Mikael completely exceeded our expectations. They established clear milestones early on and managed the entire process with incredible efficiency. Not only did they complete the website strictly on schedule, but they also ensured that no corners were cut when it came to design, functionality, and performance. Their communication throughout the development cycle was excellent. They were highly responsive to feedback and kept us updated at every single stage. The resulting website for SAA Access Architects is clean, modern, perfectly mirroring our brand's aesthetic. If you are looking for a reliable web development team that can bring your digital vision to life without the usual delays, I cannot recommend Jarka and Mikael highly enough. They are top-tier professionals, and we look forward to collaborating with them on future projects.
Shanti Anavkar
Originally posted on GoogleI cannot recommend Jarka and Mikael from Website Adelaide highly enough! Working with them to create my website has been such a wonderful experience. Mikael was incredibly patient and went above and beyond in helping me prepare the content for the website. He took the time to ask thoughtful, detailed questions that helped bring my vision and ideas together and ensured every page had exactly what was needed. Jarka did an exceptional job creating the website, and the finished result is exactly what I had hoped for. She has an incredible eye for detail and took the time to understand what I wanted, while also guiding me through everything I needed to know. Both Jarka and Mikael have been extremely patient, professional, respectful and pleasant in every communication. Nothing ever felt like too much trouble, and they explained everything to me in such detail, making what could have been an overwhelming process feel easy and enjoyable. I am thrilled with my website and so grateful for the care, time and attention they have both put into it. Their pricing is also very reasonable for the quality and level of service they provide. If you’re looking for someone to create a beautiful, professional website and genuinely care about getting it right, I highly recommend Jarka and Mikael from Website Adelaide.
Liisa Grace Baun
Originally posted on GoogleJarka and Mikael are very professional. They act timely on all requests, and their work is immaculate and incredibly well set out. I would highly recommend.
Trelity Health
Originally posted on GoogleJarka & Mikael have built us two fantastic websites. The whole process has been so easy, with fantastic attention to detail and knowledge from them both. Very happy to recommend to anyone, and look forward to working with them in the future.
Dawn
Originally posted on GoogleWorking with Mikael and Jarka at Website Adelaide has been a fantastic experience from start to finish. Our project was a complete redesign of the V Migration website, and they guided us through every stage of the process—from planning the site structure and SEO strategy to content development, design, and launch. Throughout the project, they were always patient, responsive, and genuinely invested in helping us build a website that would support our long-term business goals, not just look good. Mikael's strategic approach to website structure and SEO gave us a much better understanding of how a professional website should be built, while Jarka did an excellent job bringing the design to life and providing detailed guidance on managing the website after launch. Their communication was always clear, and they were happy to answer every question and make thoughtful improvements along the way. The final website exceeded our expectations, and we are very happy with the result. We truly appreciate all the hard work, professionalism, and support from both Mikael and Jarka throughout this project. If you're looking for a trustworthy website design team in Adelaide, we would highly recommend Website Adelaide. — V Migration
Xiao Zhang
Originally posted on GoogleThe team at Website Adelaide were great when we needed our Krondorf Trading Co website rebuilt. Jarka spent as much time as we needed confirming our requirements and making sure the pages had the look and feel that we were after. We are so pleased with the site that was designed for us and have already seen an increase in site visits and online sales since the new website was launched. We couldn’t be more happy with the service provided - thank you Jarka and all the team at Website Adelaide.
Dean Allan
Originally posted on GoogleI have been searching for a web designer in Australia who offers genuine personal service, flexibility, and real support — and I found that in Jarka and Michael. There are no words to describe how supportive, creative, and patient they have been throughout the entire process. I highly recommend them to anyone wanting a personalised experience while building their website, along with ongoing support that actually feels human. Jarka takes the time to teach you how to use your site so you can manage it yourself, while offering incredible guidance every step of the way. I am so grateful I found them. Thank you both.
Vicki Markwell
Originally posted on GoogleJarka was very easy to work with. I greatly appreciated her attentiveness to re-designing my website. The turnaround was quick, and her communication throughout the process was great.
Blake Chapman
Originally posted on GoogleIt was a pleasure to partner with Jarka & Mikael to redevelop our website. The process was seamless and carried out professionally with each role (technical and marketing) complimenting the other, with impeccable efficiency and effectiveness. We highly recommend their services.
Denise Kipling
Originally posted on GoogleWorking with Jarka and Mikael from Website Adelaide was such a positive experience from start to finish. They really listened to our vision for Grace in Care and helped bring our dementia-focused website to life in a way that feels calm, professional, and genuinely caring. The colour palette (white, blue, purple and yellow) was important to us, and they nailed it — the site feels warm, accessible and aligned with the values behind Grace in Care. Communication was excellent, timelines were clear, and any changes we asked for were handled quickly and with care. They tailored the site exactly to our brief and what we were trying to achieve. The website honestly speaks for itself it’s exactly what we wanted. We now have a website we’re truly proud of, and it reflects the heart of Grace in Care. If you’re looking for a local Adelaide web design team who are professional, patient, and deeply committed to quality, we can’t recommend Jarka and Mikael highly enough.
Grace in Care
Originally posted on GoogleJarka and Mikael were absolutely amazing to work with. They are highly professional, incredibly skilled, and brought a wealth of experience to the process. They took the time to truly listen to my needs, understand my personality, and work with me as a team to create a website I ABSOLUTLEY LOVE. The whole experience felt very personal. I was extremely happy with the price as well. Highly recommend. Michelle, Find your FITT.
Michelle Hall
Originally posted on Google
Why we love what we do
Working with small business owners is truly inspiring.
Everything from solo entrepreneurs to start-ups and established small businesses all have a big vision to grow, and we love being part of the journey.
We know that a well-performing website can bring so much to their businesses. Building a scalable, comprehensive website over time has so much potential for improving its visibility online, reaching new customers, enhancing customer interactions, and becoming a platform for education and sharing ideas.
Many of our clients come back to us as their business grows.
Some return to expand their website with new service pages, new locations, or ongoing on-page SEO work as their online presence develops over time. Others are Adelaide business owners who manage more than one business and choose to work with us across their entire portfolio. That kind of ongoing relationship is something we genuinely value. It means we get to see the results of the work compound over time, and we get to grow alongside the businesses we build for.
It is special to see how business owners' ideas take shape and know that we created their websites as part of making their vision come alive.
It is equally rewarding for us to stay connected after the website is live and watch the business grow and evolve. One of the most fulfilling parts of our work is hearing from business owners who tell us their website has helped them grow so much that they have had to hire more staff, or expand their services, or introduce a new product range on the back of their initial core product idea. Seeing their hard work pay off and knowing we played a small part in their success is what keeps us passionate about what we do.
Ready to talk about your website?
If you are starting from scratch or considering a rebuild, we would love to hear about your business and what you are trying to achieve. Get in touch or explore our portfolio to see examples of websites we have built across industries similar to yours.